A promotion. A really bad day. A new business win. The loss of a loved one. A new baby. An illness. A birthday. When one of your employees or customers is having a life event—no matter how big or how small, joyful or sorrowful—it’s important to know just the right thing to say.

With help from Hallmark Business Connections card line and other social and online communities, we’ve outlined some ideas for personal messages to help connect with those important people in your work world—your customers and employees.

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Just Because Care & Concern Sympathy Customer Appreciation Congratulations Holiday New Year Birthday

Just Because Messages for Customer and Employee Cards

Noticing an employee just for the heck of it can really make their day and at the end of that day, your business better. We encourage you to celebrate your employees and customers “just because” with these simple messages:

1. “Hey, we’re glad you’re part of our company.”
2. “Happy Humpday.”
3. “Happy Almost Friday!”
4. “Happy You Work Here Day!”

Find cards made for personal messages like these.
Shop Employee Recognition greeting cards
Shop Customer Appreciation greeting cards

Care and Concern Messages for Customer and Employee Cards

Take care of your work family. Let your employees and clients know you’re thinking of them when life is getting them down. Include personal messages in your greeting cards like:

1. “I’m sorry for what you’re going through.”
2. “We’re here for you.”
3. “Your work family is thinking of you.”

Find cards made for personal messages like these.
Shop Care and Concern business greeting cards

Sympathy Messages for Customer and Employee Cards

It’s hard to know what to say when someone you work with has lost someone they love. Grieve with them with one of these heartfelt messages, and don’t be afraid to keep it short and simple.

1. “Our deepest sympathies for your loss. We are thinking of you during this difficult time.”
2. “We’re here when you need us.”
3. “Go be where you need to be. We’ll be here for you when you’re ready.”

Find cards made for personal messages like these.
Shop Sympathy business greeting cards

Customer Appreciation Messages for Greeting Cards

Remember your customers and they’ll never forget you. They are the reason you’re in business, so go the extra mile for them. Sometimes just a gesture as simple as a card with a handwritten note can take you from vendor to friend.

1. “We’re counting our blessings and that means customers like you.”
2. “Without you, we wouldn’t be here. Thank you for your business.”
3. “Without you, we wouldn’t be us.”

Find cards made for personal messages like these.
Shop Customer Appreciation greeting cards

Congratulations Messages for Customer and Employee Cards

Find joy in their successes. When your business family has something good happen, let them know you know. And care.

1. “Congrats on being awesome.”
2. “This news makes work more fun.”
3. “A big congratulations from all of us. We’re so excited for you!”

Find cards made for personal messages like these.
Shop Congratulations business greeting cards

Holiday Messages for Customer and Employee Cards

Think of them during the holidays. An authentic note will stand out against one-sided marketing messages while also fostering personal connection, especially when sent on holidays they least expect.

1. “Employees like you make the season brighter.”
2. “I’m thankful you’re my employee/client”
3. “We’re lucky to work with you.”

Find cards made for personal messages like these.
Shop Holiday business greeting cards

New Year Messages for Customer and Employee Cards

New year, new opportunities.The new year signifies a fresh slate with endless possibilities, which is a really good notion to grab onto in the business world.

1. “Here’s to a great new year.”
2. “With people like you here, I know our company is going to have a successful year.”
3. “Here’s to great people like you and the brand new year ahead.”

Find cards made for personal messages like these.
Shop New Year business greeting cards

Birthday Messages for Customer and Employee Cards

A small greeting card is all you need to make their birthday a big deal. Taking the time to wish an employee or client a happy birthday can mean the world to them, and they’ll often save your card as a keepsake.

1. “Happy birthday. And thanks for making the workday fun.”
2. “Happy birthday to our favorite client.”
3. “Another year older, another year wiser. Which is really good since you work here!”

Find cards made for personal messages like these.
Shop Birthday business greeting cards

Get even more employee birthday message ideas. Read 25 Staff Birthday Card Wishes

2 Ways to Get Greeting Cards for Your Business

It’s nice to let the people you work with know you’re thinking about them during the important times in their lives. Cards are a great way to do just that, and including a handwritten sentence or two adds even more meaning.

With Hallmark Business Connections, purchasing cards is easier than ever. There are two ways that your business can engage with us to help fulfill all of your business greeting card needs:

1. Personalize Hallmark cards for your business on our self-service website at shop.hallmarkbusinessconnections.com.
2. Contact us to learn about full-service, custom greeting card programs—from birthdays and thank yous to holiday and simply hello.

Promo Code!

Since you’re reading this, chances are you need some cards for your customers or employees. By signing up for an account, you can receive 15% off your first purchase of greeting cards. Set up your account here, shop for cards, and use the code BLOGCARE to get 15% off your first purchase.

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Last updated: March 23, 2018